Dent Watches
More than a website – it's an online catalogue
In 1852, Dent won the contract to build the Great Clock we call Big Ben. Timepieces remain their speciality; Dent came to Spring for a website to promote their luxury watches.
We made their watches the focal point of the website by positioning stunning photographs over a pitch-black background that evokes mystery and luxury.
The entire catalogue is brought to life with Flash animation to give website visitors a sublime browsing experience. Visitors were clearly impressed, as their numbers rocketed 2,000 percent in the first week of the website going live.
“Every web project Spring undertakes is created from scratch; there are no templates and no shortcuts. Everything that appears on our clients' websites is there because we think it should be.”
James Kindred, Creative Director,
Spring
Dent & Co.’s website is the perfect match of luxury design and precision engineering – just like their watches.
