Spring in the news
George Ashford named research director for Spring Advertising
LONDON – Spring Advertising has appointed George Ashford to the newly created role of research director, working alongside managing director Erika Clegg and creative director James Kindred.
Ashford will work directly with Spring Advertising clients including the Conservative Party and watchmaker Dent & Co. The Suffolk-based agency's clients also include brewer Adnams, the Private Jet Club and the Chelsea Magazine Company.
Research
Thorough research also gives our creative team a firm foundation on which to build a stunning campaign for your business.
What’s more, we offer full evaluation of projects, showing you just how effective each campaign is and helping you to decide how best to spend your budget in the future.
Spring uses a range of qualitative (opinions and comments) and quantitative (numbers and statistics) techniques including focus groups, on-street interviews, in-depth interviews or consumer panels.
We’ve got access to the latest survey and profiling software, and with our online survey service, you can have results just hours after posing the questions.
We’re also experts at desk research, identifying market and competitor trends in order to effectively position your brand for maximum visibility and impact.
Regardless of your budget or size, Spring will make sure your project starts off on the sound footing it deserves.
